While working as an online designer at Education First, I was asked to create a digital campaign titled "What is your English Personality?". My aim was to carry out colorful, cheerful as well as easily understandable and appealing to kids style of graphics. I decided to built 3 characters representing 3 nationalities and create a specific style and accessories for each. I have carried out an illustration research and exploration in order to represent to the best the 3 distinct personalities. I have also studied the illustration styles that would work best for Asian kids. I worked on making them endearing so that the kids would be encouraged to share their results to their online feed.

Your English Personality